Creative Director & AI Automation Specialist, London
I'm Ivan — a Creative Director and AI Automation Specialist with 12+ years shaping brands, leading design teams of 10+, and pioneering AI-powered creative workflows that redefine how agencies produce work at scale.
From directing global retail campaigns for Adidas and Reebok to implementing AI systems that deliver 1,000+ assets per day, I sit at the intersection of design leadership, brand strategy, and creative technology. I work fluently with Midjourney, ChatGPT, Claude, and custom AI scripts to accelerate ideation, production, and personalisation.
Trusted by
From directing creative for global retail campaigns to building AI-enhanced production pipelines, I've helped leading brands scale their visual identity across digital, print, social, and experiential channels.
What I Do
Portfolio
Brand platforms, retail campaigns, AI-powered production systems, motion graphics, and digital experiences — concept to execution, always on brand and on budget.